According to Forbes.com "live Internet video will account for 13 percent of the total video traffic" on Facebook.
Forbes also states "video is driving purchase behavoir" and "creates stronger customer engagement."
Not surprisingly, live streaming videos on Facebook are viewed at much higher durations (3x) than non-live content, reports the most populated social platform.
No matter your business size, live video, is fast becoming a leading tool of engagement in social media. Facebook, Twitter, YouTube, and mobile apps like Instagram and Periscope all see the value in live video and you can benefit too.
In the past year alone, using Facebook Live and other streaming tools, I've increased my fan page engagement more than 50%. I've also attracted new potential customers as my video content has been shared again and again by fans and their friends.
So what you can you create with live video that attracts new business:
- Expertise
- Live Q&A
- Demonstrations
In this 3 week course you’ll learn:
- How to create live video using FB Live, BeLive, Ecamm and other applications
- Optional set up equipment (Cameras, Mics, Lights)
- Legal Considerations
- Producing your own show
Register now as seating is limited.
Be sure to bring your computers, smartphones, or even digital cameras if you have them as we discuss platforms and equipment. Oh and prepare to have some fun as you learn!
